Boom or bust: Gotzha’s predictions for performance marketing in 2021

The holidays are over and the festive cheer is winding down, replaced with positive outlooks and aspirations for the upcoming year. Here we are, January 2021 – a blank slate, a fresh start. [...]


AM Insights by Stijn: How Communication And The Relationship With Your AM Can Tremendously Change Your Business

Stijn, our head of sales in Bangkok, has been given the privilege to kick off STM’s new “AM Insights” series with a compelling interview full of up-to-date insights and tips for the eager [...]

Chatbots in performance marketing

Chatbots are nothing new, some of the posts mentioning them date back to 2015. You may have also experienced a bot more recently while making a booking with KLM on Facebook or buying an outfit at [...]

Trends caused by coronavirus that can’t be ignored in performance marketing

Lockdown – it’s not fun at all. And when all doors are closed except for nearby supermarkets and pharmacies – places where people often forget social distancing and using coughing as [...]